There are multiple types of campaigns that can be used in Expandi, depending on how you would like to outreach your leads.

Connector Campaign

If you wish to outreach someone who is not in your netrowrk with a connection request, you should select a connector campaign.

You will upload a list of users into the campaign and the software will automatically view their profile and will send a connection request (along with a connection message if you add one).

If the user does not accept, the system will automatically revoke the connection request.

If the user does accept, they will begin to receive any follow up messages that you have added to the system.

To find out how to set up a connector campaign, follow this guide.

Messenger Campaign

If you wish to outreach someone who is already in your network (1st degree connection) you can add them into a messenger campaign within Expandi. This will simply appear as a message in the leads LinkedIn inbox.

You can set up as many automated follow up messages as you like.

Find out how here

Campaign Builder

If you would like to build your own customized campaign you should use our Campaign Builder. This way, you can customize the exact steps you wish to use in your outreach. There are many actions and conditions you should choose between, and you can simply drag and drop the steps you wish to use to create your own customized campaign.

Find out more here.

Open InMail Campaign

If you wish to outreach someone and find that they have an Open Profile, this means you can send an Open InMail for free, without using a connection request.

You will need to load a search list into Expandi, and then filter based on whether they have an Open Profile, or not. Once filtered, you can add them into the Open InMail Campaign and begin your outreach for free.

Read more here.

Group Campaign

If you are part of a group on LinkedIn, you can send any other member of that group a message request. This means your message will appear at the very top of their inbox and the lead can either accept your message, or ignore your message.

This is a nice way to outreach new people without sending a connection request.

Find out more here

Event Invite Campaign

If you the host of an event, or if you are simply attending an event, you can invite your first degree connections to also attend it.

The invite will appear in the leads My Network tab within LinkedIn. You can use the My Network feature in Expandi, or upload a list of leads, filtering on your relationship.

Find out more now

Event Participants

If you If you the host of an event, or if you are simply attending an event, you can send a message request to any other attending member.

This means your message will appear at the very top of their inbox and the lead can either accept your message, or ignore your message.

Find out more here

CSV Upload Connector Campaign

If you have the email address associated with a lead's LinkedIn account, you can send a connection request through uploading this address.

This type of connection request is not possible to adjust the connection message, but as soon as they accept you can customize as many follow up messages as you like.

The connection requests sent from this campaign will not count towards any limitations on your account.

Read more here.

Recovery Campaign

If you accidentally deleted a campaign and need to recover some data, you can use our Recovery Campaign. You will set a date/time range and the campaign will show everyone who was outreached, and the last message they received.

Find out more here.

Inbound Campaign

Tis campaign is designed for you to outreach the users who have viewed your profile. Expandi will load the viewers directly into the campaign, and you can build your own flow, based on how you would like to do outreach.

Find out more here.

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